The Importance of Adding Value to the Client/Realtor Relationship
11/7/2018 (Permalink)
The Importance of Adding Value to the Client/Realtor Relationship
SERVPRO had the opportunity to interact with the That Realty Group sales team during a lunch and learn earlier this week. Both teams had a great time and shared a delicious meal form Palmetto Restaurant and Ale House. The focus of the lunch and learn was to highlight the benefits of SERVPRO residential service to both buyers and sellers of homes
One such benefit is the knowledge that any water or mold damage that is discovered during an inspection will be mitigated by a professional company with an excellent reputation and level of customer service. This can add peace of mind for the buyer, seller, and realtor throughout the transaction.
Realtors can also further develop a level of trust with their clients by being proactive with SERVPRO’s contact information in anticipation of an event. These events do not have to necessarily disastrous in nature either. A great example is a home was vandalized with tattoo ink on the front porch, windows, and some exterior walls, and this was within three months of purchasing the home. The homeowners felt angry, victimized, and embarrassed. And they were completely new with the police, so they reached out to their realtor. Their realtor contacted our office to see if there was availability to assist her former clients quickly, and SERVPRO was on site that same morning to determine the best action plan. The home was cleaned up and only a few pieces of wicker furniture needed to be replaced, saying the homeowner a significant amount. But more importantly, the homeowners and realtor relationship grew stronger even though their transaction had been completed. A month later when friends of the homeowner were looking to relocate, they immediately reached out to that same realtor because they trusted them to take care of those they cared about.
Realtors that utilize SERVPRO get the immediate benefit of quality, reputable work. But they also get the long-term benefit of adding value to their client relationships as well.